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Conversion tracking tells you which conversations actually lead to sales. When a shopper buys after chatting with your assistant, homie attributes that checkout back to the assistant — so you can see its impact on revenue, not just on engagement.

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How attribution works

A checkout is attributed to your assistant when the purchase happens within 10 days after the visitor’s last chat contact. Each attributed conversation is then marked with a Conversion badge in your chats, and the overall conversion rate (checkouts ÷ total chats) appears in your analytics.
homie only needs to know that a checkout happened. No customer or order data is processed or stored for conversion tracking.

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Set it up

How you enable conversion tracking depends on how your store is built.
For Shopify stores, conversion tracking runs through the Shopify integration with a lightweight tracking pixel.
1

Open the Shopify integration

Go to Integrations → Shopify on the homie platform.
2

Grant permission

Under Conversion Tracking, select Grant permission. You are redirected to Shopify to allow homie to place a tracking pixel in your store. This pixel reads when a checkout completes so a chat can be linked to that order.
3

Confirm it is enabled

Back on the platform, the status shows Conversion tracking enabled.
Managing the Shopify integration requires an owner or admin role. If you do not have permission, ask an owner or admin to grant it.

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Where to see results

Analytics

See your conversion rate and chats with product clicks over time.

Conversations

Filter for chats with a Conversion badge to see which ones led to a purchase.

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Next steps

Shopify integration

Connect your store and turn on conversion tracking.

General settings

Review the assistant’s remaining general settings.